Giveback Partner Spotlight: Cassandra Le of The Quirky Pineapple

We’re so excited to introduce this month’s Giveback Partner Spotlight! Cassandra Le has supported Kurandza since the beginning of 2018 through her amazing business, The Quirky Pineapple Studio. This entrepreneur owns a virtual studio that offers copywriting and content strategy services to fellow entrepreneurs. We are honored to have Cassandra on our team of partners!

Sit back and enjoy the interview! Be sure to check out Cassandra’s website and Instagram where she shares copywriting tips and her travel adventures.

Can you share with us about the backstory of The Quirky Pineapple Studio? What motivated you to start it?

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Before The Quirky Pineapple Studio became what it is today, it was first The Quirky Pineapple Lifestyle & Travel Blog, where I shared stories and advice on travel, lifestyle, and women's empowerment. I started it in 2014 during my last year in University as a travel blog. When I moved to Spain to teach English in 2014, that's when my blog started to really gain more traction and I took it more seriously as I shared tips and advice about living abroad, traveling around Spain, and trying to design a lifestyle of freedom and flexibility.

After two years of teaching English and blogging about travel, I decided to move back home to the United States. That's when I started discovering and learning more about entrepreneurship and what I could do to really make a career out of my blog. I decided to rebrand and create a service based business, what is now called The Quirky Pineapple Studio! :) I decided to offer services that could directly help people, give me the opportunity to be my own boss, become location-independent, and allowed me to move back to Spain to be with my boyfriend!

The Quirky Pineapple Studio still has a large blogging component, but we are a virtual studio that offers copywriting and content strategy services to hospitality, tourism, and gastronomy businesses.

What is your favorite aspect of running your own business?

My favorite aspect of running my own business is the fact that I can choose what to do next, how to approach clients and marketing, how I share about my services, etc. I am the visionary and the person that's bringing MY dream to life! If there are changes or obstacles along the way, I can adapt and grow with those changes and see how I can use those situations to grow The Quirky Pineapple Studio. Really, it's the fact that I'm able to bring my vision and help create a better world through the work that I do.

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Who is your dream client and what do you help them do?

My dream client is a small business owner in the hospitality, tourism, and/or gastronomy business who believes in building client relationships and creating a community with the services that they provide. They're not only there to provide an experience, but they also want to be part of their client's journey and adventure!

I love helping these types of clients with copywriting AND content strategy, to first create a clear message that is centered around their brand voice and community aspect and then create a plan and strategy around the content that they share online (and in-person) to show-off what they can offer to THEIR clients. I help my clients create communities of loyal clients and fans through heartfelt copy and content that really connects.

You have been traveling and up to some super exciting things! Can you tell us more about your most recent trip(s)?

Yes! It's been crazy to think that only a year ago, I started my entrepreneurial journey and I've been so fortunate to have amazing opportunities present themselves. During October and November, I decided to travel to Latin America with a program that provides trips for digital nomads. We started our trip in Buenos Aires, Argentina - where we stayed for one month. It was really exciting to be in such a large and artistic city, learn from Argentinian culture, and expand my audience!

Then, in November, we moved to Santiago, Chile. Chile has been one of the best experiences I've had while traveling. I was able to visit the Atacama Desert (the driest desert in the world) and enjoy the beautiful landscapes that Chile has. It's also been exciting to explore Santiago and this country, learn about the Indigenous culture, and appreciate the food that they offer.

Now, I'm headed back to the United States for the holidays, after being gone for one year! I'm excited to be with my family and use this next month to reset, recharge, and regroup my goals and intentions for 2019 for The Quirky Pineapple Studio! So far, I don't have any travel plans for 2019 - but I'm always learning to be flexible and open to any opportunities that present themselves.

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What's your favorite part of being a Kurandza Giveback Partner?

My favorite part of being a Kurandza Giveback Partner is knowing exactly what and how my donations help the girls in Mozambique! I know I'm contributing to a great cause, have a clear breakdown of what happens to my donations, and working with Elisabetta is so easy! I really feel like a part of this organization and feel like I've built a close relationship with Elisabetta.

The program makes it easy to donate, support and I know how hard Kurandza works to provide the best experience for their Giveback Partners!

Why is women empowerment and girls education important to you?

I really believe that empowering and educating girls and women is the best way to continuously grow for the future. There are so many situations where girls and women are unable to confidently share their voice, get taken seriously, or are questioned because of lack of "proper" education, which strips ALL women from our opportunities for growth and leadership. I believe that a woman and girls are strong, resilient, and fierce - and in order for all of us to step into our power, we must all receive the same opportunities for education to be able to lead further.

There are SO many incredible organizations out there! What inspired you to choose to work with Kurandza?

The mission and team behind Kurandza are what really inspired me to work with them! I was first connected with Elisabetta and her story/drive for this organization. After following Kurandza for some time and seeing how much thought and intention goes into everything that they do, I knew that by choosing to partner and work with them, I would really see an impact with my donations. I also love the fact that Kurandza is truly a grassroots organization - so there aren't any loops or hoops that the money goes through. Both the founders, Elisabetta and Percina, are so kind and open that it was an easy choice to work with Kurandza!


CLICK HERE TO READ ABOUT ANOTHER ONE OF KURANDZA’S AMAZING GIVEBACK PARTNERS, Mandi Holmes of she can coterie.

Are you interested in learning more about our Giveback Partner program? Click here!


School's Out In Mozambique!

BECAUSE OF YOU 100+ GIRLS HAVE COMPLETED THEIR FIRST SPONSORED SCHOOL YEAR!

It’s December and that means that school is out in Mozambique! Our first group of sponsored girls (from the 2017 #IStandForGirls Campaign) just finished their first sponsored year of school! A lot of the girls finished their first year of school ever, and some of the other, older girls, finished their first year of school without difficulty. Having a uniform, all school fees, school supplies, and transportation paid for mean that attending school isn’t a struggle, but an exciting opportunity to learn and get ahead in life. Because of our sponsors, none of our girls have dropped out of school in this first year, which is a HUGE accomplishment!

Read below to see what some of our sponsored girls have learned this year!


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GILDA, AGE 6

Gilda is 6-years-old and just graduated from the first grade! She just completed her first year of school ever. She loves learning to write and count. When she grows up, she dreams of becoming a nurse so that she can help people in her community. 

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MAYITA, AGE 7

This is Mayita! She's 7 years old and LOVES learning! She also just graduated from first grade, and this past year was her first year in school! Her favorite subject is Portuguese. When she grows up she wants to be a professor. Yay Mayita!

ESMENIA, AGE 13

Esmenia is 13-years-old and is in the 6th grade. Esmenia's favorite subjects are math and art because for the first time in her life, she has a ruler set and compass so she can participate fully in all of the activities. She learned how to use a protractor in math class this year! Because of our sponsors, Esmenia is on track at school and has been able to complete all of her homework assignments. She’s looking forward to starting the 7th grade in February!

WE COULDN’T HAVE DONE IT WITHOUT OUR SPONSORS!

School fees, supplies, and a uniform may not seem like much in developing nations, but to our girls in Mozambique, it means the difference between attending school and dropping out or not attending school in the first place.

Education changes lives in Mozambique. It prevents girls from becoming child brides, improves their health and nutrition, and empowers girls to dream for the future!

Thank you to all of our amazing sponsors for helping over 100 girls finish their first sponsored year of school this year! We’re excited for 200 girls to start the next school year in February!


Giveback Partner Spotlight: Mandi Holmes of She Can Coterie

Giveback Partner Spotlight: Mandi Holmes of She Can Coterie

We’re so excited to introduce this month’s Giveback Partner Spotlight! Mandi Holmes has supported Kurandza since this past Spring through her amazing business, She Can Coterie. This #GirlBoss owns an expert business management and marketing boutique with a team of 18 incredible women. Each of these women help other boss ladies make their dreams a reality and walk in their strengths. Mandi explains that “when women walk in their strength it inspires other women to walk in theirs, and together we will change the world.” We are honored to have Mandi on our team of partners!

Making an Impact for Giving Tuesday!

Making an Impact for Giving Tuesday!

Can you believe the holidays are already right around the corner? It’s easy to get caught up in the festive rush of Christmas shopping and the addicting buzz of Black Friday deals. But as fun as these things are, don’t forget about one of the biggest opportunities of the year to make a huge difference with where you choose to spend your money.

2018 #IStandForGirls Campaign Recap

2018 #IStandForGirls Campaign Recap

We did it! In two months we successfully secured scholarships for over 100 girls in Mozambique! We reached (and even surpassed!) our goal of providing school fees, books, uniforms, backpacks, and transportation to 100 vulnerable girls so that they will be able to get an education in Mozambique!

#IStandForGirls: Meet Our Pre-schoolers!

#IStandForGirls: Meet Our Pre-schoolers!

In the states, we’re in the midst of the hustle and bustle of a brand new school year. But for our girls in Mozambique, the school year is winding down in November. Since their school year runs from February to November, all of the girls the Kurandza community supported through the 2017 #IStandForGirls campaign are just about finished with their school year - their first one ever for many of them!

2018 #IStandForGirls Campaign

2018 #IStandForGirls Campaign

EVERYTHING YOU NEED TO KNOW ABOUT THE #ISTANDFORGIRLS CAMPAIGN!

It’s almost that time again! Our 2018 #IStandForGirls campaign is coming up quickly and we’re so excited for what this year’s campaign has in store. If you were around last year, you’ll know that this is our second campaign and with the success of our first one (you sent more than 100 girls to school!) we’re dreaming big this year too!

Giveback Partner Spotlight: Kimberly Pendleton

Giveback Partner Spotlight: Kimberly Pendleton

We’re so excited to introduce this month’s Giveback Partner Spotlight! Kimberly Pendleton (Kim) met Kurandza's founder, Elisabetta, at a transformational retreat in Tulum, Mexico last year, and has supported Kurandza ever since! She is the founder of Heart Space, and she works to empower women all over the world-- both internationally and here in the U.S. She is an inspiration to all who meet her! We are honored to have Kim as one of our very special Giveback Partners!